This article needs additional citations for verification. (April 2021) |
 | |
Company type | Subsidiary |
|---|---|
| Industry | Sports betting Gaming |
| Founded | 2009 |
| Headquarters | Malta |
| Products | Planetwin365; PlanetPay365; Calcio.com |
Number of employees | 500 |
| Parent | Lottomatica |
| Website | www |
SKS365 Group is an Austria-founded sports betting and gaming company established in 2009 in Innsbruck.[1] The company operates through a retail network of approximately 1,000 betting shops and manages the Planetwin365 sportsbook brand in Italy.[2] SKS365 maintains offices in Italy, Malta, Austria, and Serbia and employs approximately 500 people.
In August 2016, Dutch investment firm Ramphastos Investments, owned by Marcel Boekhoorn, acquired a 70 percent stake in SKS365 and completed the acquisition of the remaining shares in November 2017.[3] In April 2024, SKS365 was acquired by Lottomatica in a transaction valuing the company at โฌ639 million.[2][4]
Partners
editFrom July 2018, the Dignity Decree introduced an Italian ban on gambling advertising and sponsorship, ending most of SKS365's existing sports partnerships.[5] SKS365 was an Institutional Partner of S.S.C. Napoli for the 2018โ19 season,[6] and held visibility agreements on the fields of S.S. Lazio, Fiorentina, Genoa, Sampdoria, Cagliari, Parma, Chievo, Empoli, Udinese, Salernitana and Lecce. The company was Title Sponsor of the Italian Futsal Division.[7]
Recognitions
edit- 2019 EGR Italy Awards, Best Marketing Campaign, with the claim "Il nostro gioco รจ di un altro pianeta" (our game is from another planet).[8]
- 2018 ITQF Quality Seal, Most Qualified Customer Service.[9]
References
edit- ^ "Scommesse sportive: a settembre Snai ancora sul podio. Cresce Lottomatica, conferme per Sisal e Stanleybet". Agipronews.it (in Italian). Retrieved 2020-05-29.
- ^ a b "Lottomatica completes SKS365 acquisition". iGaming Business. 2024-04-25. Retrieved 2026-05-27.
- ^ "Gambling on Crime". Organized Crime and Corruption Reporting Project. 2019. Retrieved 2026-05-27.
- ^ "Lottomatica completes โฌ640m buyout of SKS365 as Martin resigns from next chapter". SBC News. 2024-04-25. Retrieved 2026-05-27.
- ^ "DECRETO-LEGGE 12 luglio 2018, n. 87". Gazzetta Ufficiale. "CasinoNews.io" (in Italian). Retrieved 2026-05-28.
- ^ Redazione (2017-09-04). "Planetwin365 diventa exclusive betting partner del Napoli". Calcio e Finanza (in Italian). Retrieved 2020-05-29.
- ^ "Planetwin365 e il suo supporto allo sport italiano". Calcio e Finanza (in Italian). 2022-08-03. Retrieved 2026-05-27.
- ^ "AwardStage". egritalyawards.awardstage.com. Archived from the original on 2020-08-12. Retrieved 2020-05-29.
- ^ "L'Istituto Tedesco di Qualitร e Finanza premia Planetwin365 come "Miglior servizio clienti"". 2018-11-06. Retrieved 2020-05-29.
